Day 5 – Prix Jeunesse (5/29)


This morning began with a discussion with a couple of old timers at this conference about why I feel right at home at this conference, and feel like such an anachronism at home in media conferences/departments. THIS conference is ALL children’s television, with no apps or social media. My experience at home and elsewhere is that everything – EVERYTHING – has to be social media. My question was why this conference isn’t an anachronism, give the changes in media.  The answer was twofold: 1) that this is a conference of broadcasters, who make the children’s TV/video, and 2) that the media children consume most are still video/TV, regardless how it is delivered. I haven’t felt so at home at a conference in a long time!
Again, this was a 12-hours-of-TV day today.  The categories were children up to 6, non-fiction, and the same age group, part of the fiction. I found the programs particularly rich today, but the one that stood out for me was a program done in one of the Scandinavian countries to protect children from sexual assault.  It was designed to show to children. My perspective on the program is that they got it right – the wording, the approach, the visuals – everything.  There were so many places where they could have gotten it wrong – and they didn’t.  I was really impressed!
Tonight’s social event was sponsored by the BBC, and it was intended as a medieval fest.  Fun, with good food.

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